The #1 Mistake Fitness Content Creators Make
Fitness professionals who are using websites or social media in order to get more clients need to treat their online presence as a proper work like any other field. Followers and views don’t automatically translate into sales. You have to be able to capitalize on having those followers and make it easier for them to become paying clients.
Fitness Misinformation is the Worst It’s Been
I’d argue that fitness misinformation on the internet is probably at the worst point it’s ever been. It’s harder than ever to find good information - and I worry about what that means for the future of fitness, both as an industry and as a passion.
Most Of Productivity Is Just Managing Your Environment
Productivity is more about removing barriers to focus rather than having the most ideal setup, brilliant strategies, or the newest tools and accessories. Managing your environment by minimizing distractions naturally creates better work flow, which means getting more done. Having a space where you’re away from interruptions, turning off notifications or putting your phone away where you can’t readily check it, or wearing headphones to block out noise are all methods to keep focus on your work. Everyone’s environments are different and have different obstacles to productivity. What works for some people won’t work for everyone. Figure out what methods work for you and how you can best control the amount of distractions around you.
Understanding Survivorship Bias
Survivorship bias happens when we only see the successes (survivors) individuals and businesses have, which can lead to a warped perception of success rates.
Social media creates constant survivorship bias because people only share the good and successful parts of their lives in order to make themselves look better and trustworthy, naturally hiding the parts they don’t want us to see.
Most of the time, success takes a lot of effort and failure, but people on the outside don’t see behind the scenes. Don’t be fooled - continue to put in the work if you want to improve!
The Argument Against Debate
Philosophers have argued for the virtue of free speech and debate in the “marketplace of ideas” - good ideas evolve and improve, and bad ideas are disproven and forgotten. However, I think the rules have changed, and that debate is no longer as productive as it used to be.